Outsmarting Sales

How WeScale Helped Luna.ai Conquer the Competitive Sales Enablement Landscape

By leveraging AI technology, Luna.ai offers a comprehensive sales enablement platform focusing on personalized outreach, signal-based selling, and optimal email deliverability. With its ability to understand diverse linguistic nuances, Luna.ai provides scalability and cost-effectiveness previously unseen in the industry. It aims to empower sales professionals by leveraging data-driven insights for meaningful connections with prospects, ushering in a new era of more innovative and effective sales.

3x

Increased Demo Bookings

150%

Improved Organic Traffic

3x

ROAS Achieved

The Challenge

Luna.ai was entering a market that was scaling very fast. Both the Target Addressable Market and competition were increasing at a huge speed. So the challenge was to get in front of the right customers, set up an effective Google Ads account with good quality scores, and win the competition.

Our Solution

  1. We set up their Google ad account and started targeting account executives.
  2. We created competitor landing pages.
  3. We wrote blog articles for their newly-launched blog.
  4. We implemented Segment for optimized performance tracking.

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Optimized free-to-paid conversion rate by 32%, decreased cost/conversion 53%.

Increased landing page CR to 36%, decreased CPI by 45% and brought first 145 installs from Google Ads.